Over at Faris’ blog here, he writes about a company that brought loads of people together and gave them something to do as a part of their branding . Watch for yourself. Faris writes … “The key is to produce something that both pulls people together and gives them something to do. I think this is probably the key to unlocking the awesome, and the biggest win for any kind of brand related action. We are social creatures – I’m sure you all agree – but we need reasons to be social. I suspect this is why we have sports …

My last blog post *Seth’s Hierarchy of Presentations* has created heaps of ‘movement’ across many of my social spaces including Twitter, Facebook, Slideshare and this Blog. One comment from The Best of Fundraising Blog lead me to their previous post titled ‘Why I’m Smiling & Moving’. As fate has it, this post is all about giving and receiving … if you put stuff out there for people to use, they build on it and you get something back. There’s a lot of love out there in the online, social world (despite what we hear about the negative web-based predatory stuff …

Hat Tip to Mark Earls over at Herd for this one … Anyone in the ‘sustainability’ field knows the ‘Use Less’ mantra when it comes to stuff we purchase and throw away. It’s important. Enter Christian Erickson, Chad Hancock and Greg Wurm (aka Zeus Jones). In January 2009, Zues Jones won the Minneapolis regional PhizzPop competition. As a result of winning, they moved on to the national final at SXSW in Austin to compete against the winners of the other regional competitions. The core concept of these regional comps was: a 3-person team conceives, designs and presents a solution to …

Last week, the crew at Slideshare noticed that my online slideshows were being ‘noticed’ by more and more people. So they sent me this email titled “You’re a SlideShare Rockstar” … “Hi GeoffBrown3231, We’ve noticed that your slideshow on SlideShare has been getting a LOT of views in the last 24 hours. Great job … you must be doing something right. 😉 Why don’t you tweet or blog this? Use the hashtag #bestofslideshare so we can track the conversation. Congratulations – SlideShare Team” Well! With my ego well and truely ‘tickled’, I then noticed that heaps of people were ‘favourite-ing’ …

I just watched this TED presentation by co-founder of Twitter, Evan Williams. His final statement, for me, sums up the new world of business thinking. In this new world, business leaders are learning to ‘let-go’ of control and view consumers as not only users, but as ‘shapers’ and co-developers’ of new ideas and services/products. “I have no idea what will happen next with Twitter … but I’ve learned to follow the hunch and never assume where it will go.” Evan Williams. 2009 TED Conference. Evan also said … “It seems like when you give people easier ways to share information …