Some of friends over at Envrionment Victoria have set themselves a big, hairy & audacious goal …

“We are mobilising 5 million people to take Green Action” Environment Victoria

Another example of how to ‘incite a movement’ and connect people. Again, the use of ‘social media’ is at the center here.  Here’s their video to help promote the cause …

Are You In? from Vicki Kyriakakis on Vimeo.

I’m in … how about you?

Geoff