Here’s some stuff that caught me eye and kept me reading on other blogs … we20 on the SurfCoast Viv McWaters reports and reflects on a we20 gathering on Victoria’s surfcoast “With the news of the G20 meeting in London ringing in our ears, 15 of us met on Friday 3 April to have our own we20 meeting. We firstly explored our challenges and decided upon utilising this crisis to stimulate change in the world for better – particularly in relation to consumerism and new models of economy as our focus.” Heather Davis writes about the same we20 event here …

This is a post for all the “sustainability” project managers and change-agents out there. [I have created this “How Stuff Spreads” to build on the thoughts of Mark Earls who has a blog category of the same name.] Seth Godin just posted Who vs. How Many? … it is about a story of a 14 year old kid who has attracted 45 million YouTube hits and Seth says: “How many is not nearly as valuable as “who”, why not put that into practice?” and … “Just because something is easy to measure doesn’t mean it’s important.” This story is all about …