For our family it appears that the monthly food budget is the biggest slice of the household expenses pie. With myself, Ingrid and 3 growing boys that’s probably no surprise to anyone! Now here’s the bit that surprised us … It appears that a humble little Nursery-come-Organic Grocer tops our list and the story of how we have shifted our vote (aka the $$ we spend) over the past 18 months is interesting … interesting enough to make us feel great and for me to decide to write about it here. Spend more, shop local & feel great Once upon …

Over at Faris’ blog here, he writes about a company that brought loads of people together and gave them something to do as a part of their branding . Watch for yourself. Faris writes … “The key is to produce something that both pulls people together and gives them something to do. I think this is probably the key to unlocking the awesome, and the biggest win for any kind of brand related action. We are social creatures – I’m sure you all agree – but we need reasons to be social. I suspect this is why we have sports …